Ralph Lauren – Great use of digital projection mapping

Ralph Lauren add a bit of sophistication to digital projection mapping.

Showcasing their latest designs with an impressive giant fashion show and a look to the past with a look at the history of Ralph Lauren.

This was to celebrate 10 years of digital innovation. Their idea was to mix “art, fashion & technology in a visual feast for the five senses”. The projection was at their London flagship store at 1 New Bond Street.

It was interesting but I’m not sure it was worth standing in the cold for!

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One Response to Ralph Lauren – Great use of digital projection mapping

  1. Matt Lalande says:

    My girlfriend and I had tickets to go and see this but regrettably sacked it off. Good to watch it from the warmth of my office chair. Thanks!

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