Working alongside our PR agency partner Brando, YourStudio designed a unique direct mailout to showcase the new Sony LiveView – a product that shows you what’s going on on all of your digital devices, on one screen. The mailout had to evoke Sony LiveView‘s youthful, fun and practical personality and this piece was sent to 40 of the world’s most pre-eminent tech bloggers and influencers. A window engineered into the parcel flipped to reveal the device, with the strapline: ‘A window to your social world’.
